A MESSAGE FROM OUR CO-FOUNDER
Lead Generation Agency - Lead Generation Services
More Leads, Calls, & Walk-Ins. On Repeat.
We help fast-growing brands capture and hold their local markets through highly targeted lead generation campaigns.
Proven Track Record With Top Brands:
Generating leads with digital marketing is getting harder.
The internet is fragmented. Your target audience is spread across Google, ChatGPT, and social media — if you only invest in one channel, you’ll never experience meaningful business growth.
Chances are you’ve hired a social media freelancer or SEO marketing agency, spent thousands, and got little more than mediocre results. Today, you can't grow your business with silo-ed lead generation efforts.
You’re here because you need help with one (or all) of the following:
Get a steady flow of net new leads
Lower your average cost per lead (CPL)
Solve low lead quality issues
Capture marketshare from competitors
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“Growthmustard took us from zero online presence to literally thousands of leads. They didn’t just run campaigns — they built the entire engine. Game-changing.”
Jason Yang, Founder @ Mobile Life
From 2 to 5 Outlets
From 2 to 5 Outlets
LEAD GENERATION SERVICES
Get High Quality Leads, Reliably
We generate leads through highly targeted lead generation services across multiple channels. By activating each channel gradually, we help you build a repeatable lead-gen infrastructure that scales as you open new locations.
PPC Ads
Unlimited, highly targeted Google Ad campaigns that go after high value and localised keyword searches.
Local SEO
Securing the top ranking in Google "Maps Pack" organically for targeted local searches.
SEO + GEO
Full-funnel campaigns that secure top rankings in Google + AI search engines for high value search terms.
Meta Ads
Generate targeted leads by getting to the top of social media feeds with high-converting static creatives that actual work.
If You Work With Us, You Will Grow
Our strategy leverages search, local, ads, and beyond — so your brand's services is everywhere customers are looking. The result? Consistent visibility, more signups, and measurable growth.
“Fintech SEO is brutally competitive, yet Growthmustard helped us break into top positions for highly profitable terms like ‘best business account'.”
Charlie Barton
Global SEO Manager, Airwallex
Global SEO Manager, Airwallex
The Leading Choice For Service Based Businesses
We have deep industry knowledge, proven formats, and strategist designed specifically for services with storefronts.
WHAT YOU CAN EXPECT
A clear roadmap from strategy to scale.
No surprises. No guesswork. No generic recommendations. We know exactly what you need from Day 1.
Dedicated Onboarding
A streamlined, single onboarding setup designed for service brands —no 47-page questionnaires or month-long discovery phases.
Kick Off Call
Your dedicated Client Success & strategy team presents the game plan, first ideas, and timeline. Questions answered, expectations set.
Strategy Roadmap
Our strategists leverage proprietary software & templates to craft a custom strategy, content plan, and creative concepts.
Review & Launch
See everything before it goes live. Then we flip the switch and start driving traffic & leads. Yes, SEO doesn't have to look ugly!
Ongoing Optimisations & Scaling
Weekly analysis, new SEO optimised content, DR 40+ links, creative refreshes, and budget shifts based on real conversion data—not vanity metrics.
Communication & Reporting
Regular updates via WhatsApp, monthly Strategy Calls and live performance reports focused on signup & walk-in metrics that matter.
💁🏻♀️ Sure, you have choices
Here's why our wins.
Industry Expertise
Speed to Results
Content Output
Communication
Secret Sauce?
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Service Business Experts
Proven 8 Week Playbooks
Top 10% Service
Ads, Content & Design
Fast Replies, Dedicated WhatsApp Group
5 years of data on Service Brands
In-House Team
No outside insights
Slow ramp-up
(6–12 mo)
Spread too thin
Internal delays
No market benchmarks
Freelancers
Generic skills
Trial & Error
Limited Capacity
You manage them
Guesswork-based
Other Agencies
Just another client
Learning as they go / "Experiments"
Lacks Focus on Content & Design
High Client To Account Manager Ratio
One-size-fits-all & work for your competitors
Generated additional $80K in monthly revenue over 24 months for coding bootcamp startup by outranking incumbents like General Assembly and Le Wagon.
+$80K monthly revenue
~ 45 MQLs monthly
Largest JC tuition (20-30% of entire JC population). Since working with Growthmustard, we have helped Zenith capture nearly every profitable keyword from Sec 1 to JC 2 and slashed their Google and Meta CPL by 62% — all while outperforming their previous agency across every metric that matters.
> 62% Decrease in Cost Per Lead
> 1,000 Monthly SEO Conversions
In one of Singapore’s toughest SEO markets, Growthmustard helped My First Skool dominate high-value preschool keywords, boost Local SEO performance across key centres and generate 6,800+ leads in nine months.
86% of High Value Keywords on Page 1
+ 200% Monthly Map Calls and Clicks
Ready For More Leads?
Most agencies fail to deliver results because they don't know how to navigate the competitive landscape of service-based businesses. We've helped competitive services win market share and get more clients.
Schedule A Discovery Call
A 30 minute deep dive in your company's past marketing efforts, your competitors and marketing goals.
Receive A Lead Generation Proposal
A roadmap showing you everything you need to do to start getting more leads from search engines & ads, including investment amount and timeline to results.
Start Getting More Traffic & Leads
If you accept our roadmap, we’ll get started building your campaigns. Most of our clients start getting leads within 60 days.
Full Stack Growth Team
Highly Targeted Campaigns
Senior Operators Only
No Minimum Contracts
Only One Client Per Niche
Top Rankings In Google's Organic Listings
Top Rankings In Google's "Maps Pack"
Highly Profitable Search Ads
Monthly Reporting Calls
“I've worked with Growthmustard for nearly 4 years now. They’re an extremely insightful team whom we regularly recommend to my friends. Our CPL has halved, and some days, it's even more. Thank you guys!”
Ken Tan
Founder, Open Fields
Founder, Open Fields
Stop wasting time on Guess-SEO & shortcuts.
90% of marketing is busy work & distraction. Around 10% of the work drives all the impact.
Most agencies are not fit to work with service-based businesses. Their strategies are out touch and they don’t understand the inner workings of your business.
I’ve worked with service-businesses for almost a decade, and I know what moves the needle and what you care about.
Not long tailed keywords, not blog traffic, not colourful charts and not even keyword rankings. You want new customers. Our entire process is built with that goal in mind, which is why we’re so damn effective at what we do.
From the way we operate to the way we structure our contracts, we’re not here to bill you for busy work, we’re here to help you land net new clients.
Justin Quek
— CEO, Growthmustard
